Top 5 Wellness Apps Performance on Unified Platform in Belgium: Q1 2024

In the first quarter of 2024, the performance of the top 5 wellness apps in Belgium showcased distinct trends in downloads, revenue, and active users. Below, we delve into the specifics for each app based on data from Sensor Tower.

Headspace: Sleep & Meditation experienced a steady weekly revenue, peaking at around $8K in mid-January. Weekly downloads saw an upward trend towards the end of the quarter, reaching approximately 690 in the last week of March. The app maintained a relatively stable active user base, with slight fluctuations, ending the quarter at around 7.2K active users.

Calm saw its highest weekly revenue in late January at about $6.2K, with a general decline towards the end of the quarter, closing at around $3.5K. Weekly downloads peaked in mid-March at roughly 1.6K. Active users fluctuated, peaking at around 20.2K in mid-March but dropping to approximately 17K by the end of March.

Meditation Moments achieved its highest weekly revenue in mid-January at around $5.3K, with a decrease to about $4K by the end of the quarter. Weekly downloads were highest at the start of the quarter, with a peak of approximately 750 in early January, and gradually declined to around 360 by the end of March. Active users remained relatively stable, ending the quarter at about 7.1K.

Petit BamBou: Mindfulness exhibited varied weekly revenue, reaching a peak of roughly $4.9K in early January and experiencing fluctuations throughout the quarter, closing at around $3.7K. Weekly downloads were highest in early January at about 2.2K and saw a decline to approximately 1.2K by the end of March. Active users showed minor fluctuations, ending the quarter at around 8.7K.

ShutEye®: Sleep Tracker, Sound had a notable peak in weekly revenue in mid-February at around $6.6K. Weekly downloads were highest in mid-February at approximately 7.4K, with a decline to around 2.4K by the end of March. The app saw a significant increase in active users in mid-February, peaking at around 9.5K, and ended the quarter at approximately 5.2K.

For more detailed insights and trends, visit Sensor Tower.